OTE - Oregon Travel Experience

What’s “up” with those blue highway signs?

Posted on: August 17th, 2011 by Madeline MacGregor in Sign Programs | No Comments

We thought you might enjoy learning about how our blue highway signs (known in official language as “interstate logo signs”) and about the crew that maintains and installs signs.

Our sign crew partners with the Oregon Department of Transportation Sign Operations Department to manufacture the sign base.

Once our business customer has undergone the OTIC permit process, their logo is ready for installation.

How are the logos installed?

First, grab a reeeeeeeally tall ladder!

And extend it some more!

Then climb up the really tall ladder and begin to clean any surfaces on an existing sign. Sometimes the logos and the sign develop road grease and need to be cleaned, kind of like what’s going on here.

Josh F. climbs to the top of the really tall ladder and sets to work cleaning the logo placards. He’ll remove any logos that are damaged or ones that need repair.

Josh F. and Josh L. (Let’s just call them the two Js!) go to work scrubbing the sign and rinsing it clean with a really long brush and a really long hose.

Now the sign is sparkly clean and ready for a new logo placard.

Josh L. drills holes in the logo and makes sure they’re the right depth for the bolts used. Once you have the logos up 20 feet in the air, you don’t want them coming loose in a windstorm!

The two Js steady the logo placard for its ascent up the ladder.
Notice how really BIG the logo placard is?

That’s because when you’re whizzing by on the highway looking for a place to eat, your brain registers the logo, not the dimensions. We all thought that logos were tiny things until we saw this up close.
(I know,I know… silly eh?)

Josh L. thinks it looks secure. “Does it look all good from down there?”

He puts the finishing touches on the placard, making sure the surface is reflective and bright.

And here’s the finished product to the left.

Since the job is all done and things look great, the two J’s are satisfied.

So now you’re in the know… and next time someone asks you where those signs originated, you can tell them the Oregon Travel Information Council!

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