OTE’s CEO, Cheryl Gribskov, recently sent the following letter to our sign customers updating them on the status of the proposed sign fee increase:
May 3, 2012
Dear Valued Customer:
On March 29th we sent a letter informing you that Oregon Travel Information Council (dba Oregon Travel Experience) was considering raising the highway business sign fees to address the rising operational costs of our sign program.
Out of 2,378 letters sent, 45 customers responded. Those responses gave us valuable information about the challenges you are facing. We especially appreciated some of the offered solutions to solve our budget challenges in a way that would cause less stress on your own.
When dealing with policies that affect our customers, we operate under the guidelines of the Secretary of State. As part of those guidelines, a public hearing was held April 30, 2012. No one from the public attended. The time assigned for the hearing gave the council an opportunity to review all of the facts available. The council asked that staff pursue other funding formulas to add to those previously developed. They also asked that we do further research into signs that will need replacing in the next five years. In addition, they asked that we outline locations where we should build new signs or enlarge current signs to allow more businesses to be displayed on logo boards. Many potential sign customers have been on the waiting list for many years. That list continues to grow.
We want to find the best solution to all of these issues. The council will not be making any decisions about our fee schedule until all of the requested data is in. We will definitely keep you informed.
Thank you for your willingness to keep us informed and educated. Please don’t hesitate to contact me if you have questions or additional concerns.
Cheryl Gribskov, CEO
Print a copy of the letter for your personal records.